A clear vision and a strong customer focus

Grapheast set its vision when it began its operations in 1996, aligning its corporate targets and strategies accordingly.

The company’s single-minded aim was and has always been to position itself as the most credible provider of products and solutions in its area, helping customers to be more productive, more creative, more efficient, more cost-effective and more profitable.

In line with its goals, the company maintains two dedicated divisions, each with its own individual business focus:

Distribution Division
Distributing top industry brands, this division maintains an extensive network of distinguished resellers in the region, delivering leading brands such as Adobe®, Corel®, Pantone®, FileMaker®, ExtensisTM, MAXON, WinZip®, Roxio® and Pinnacle®.

Solution Division
This division takes charge of high-end specialised products such as Adobe® Experience Manager Mobile for digital publishing, Adobe® Acrobat Connect for Learning, meetings and webinars, the ORIS solutions for colour matching and ink saving, Almakal editorial system and the Grapheast Arabic Fonts professional services.

Today, Grapheast is recognised across all segments of the market from the education, government and commercial sectors to individual entrepreneurs building their business on Grapheast’s portfolio of solutions.

Our channel partners are our core strength and have enabled Grapheast to build its business and grow market share. The success of our business strategy is a result of solid relationships built on trust, confidence and integrity.

Passion for customer satisfaction is one of the key drivers within Grapheast. This enables every one of our employees to focus on delivering customised solutions to meet individual customer requirements.

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